Allure Insider: How to Choose and Apply Blush

From an interview with makeup artist Jillian Dempsey:

•Color test. To find the shade that flatters your skin tone, gently pinch your cheeks and match the blush to the color you get. You can also try one that’s half a shade darker than your favorite neutral lipstick. If you have acne or a ruddy complexion, choose a tawnier shade, so the blush doesn’t call attention to the redness. Either way, shimmery blush almost never looks natural.

•Product placement. When I’m working on a client, I smile so she’ll smile, which accentuates the best part of the cheeks to apply blush. I put the highest concentration of color just outside of the fattest part of the cheeks—not directly under the eyes. You don’t want that flush of color to be too close to the nose or the temples, because that look screams “too much blush.”

• Build it up. The more layers of makeup you wear, the lighter the blush should be. Conversely, if you apply blush to bare skin, it will soak in and be more diffuse, so you may have to use more for the same effect.

To view the full article and more insider tips, follow this link.

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